Showing posts with label #Triberr. Show all posts
Showing posts with label #Triberr. Show all posts

Sunday, December 1, 2013

How User Intent Impacts Google CTRs: #CatalystCTRStudy


I have been selected to participate in a paid SEO Peer Review of a recent study about Google click-through rates prepared by Catalyst; below is my review. 

How User Intent Impacts Google CTRs: #CatalystCTRStudy

I am going to assume that Catalyst made every attempt to be very thorough and it is obvious that they have put a great deal of effort into their study, so I am looking at this as an opportunity to provide constructive criticism rather than try to validate or invalidate their findings; I do not have access to the data used and my own data does not include very many Consumer Packaged Good (CPG) brand websites, so it seems that my own independent research would be like comparing apples to oranges.

Friday, November 22, 2013

My First Triberr Campaign: #CatalystCTRStudy


I have been selected to participate in an SEO Peer Review of a recent study about Google click-through rates prepared by Catalyst. I will be participating as a member of a Triberr team and this will be my first influence marketing campaign through Triberr. My blog post for this campaign is due next week; check back to learn whether I agree or disagree and why.