Monday, December 16, 2013

How to Keep Google+ Manageable at 50K Followers


Back in March of 2013, with only 77 followers and nobody to talk to, it did seem to me that Google Plus was indeed a ghost town. Today, just 9 short months later and approaching the 50,000 follower mark within the next few weeks, I sometimes receive so many notifications that it seems impossible to keep up with them all due to the sheer volume. At first glance, that seems to make sense - more followers means more notifications right? I don't believe so; in fact, I do not believe that the number of followers you have has anything to do with the number of notifications you receive at all. If you compare the two charts below, you can see that while my number of followers continues to increase, my engagement level on my own posts has remained fairly consistent once I passed the 5,000/10,000 follower marks in July/August.

Screenshot of my follower history since March 27, 2013 via +CircleCount

 Screenshot of my total engagement by day since March 27, 2013 via +Steady Demand
(https://www.steadydemand.com/tool/)
Note: Use my code CQApproved for a 20% discount off Steady Demand Pro.

Saturday, December 7, 2013

A Google+ Project: #31People #InterestingPeople


This month, I decided to select one interesting Google Plusser to feature each day during the month of December. Since there are a LOT of people to choose from on Google Plus, I put together some criteria to help narrow down my search. Most of the people I am featuring are people I already had in my circles, but I have already met a few new gems along the way.

A Google+ Project: #31People

Sunday, December 1, 2013

How User Intent Impacts Google CTRs: #CatalystCTRStudy


I have been selected to participate in a paid SEO Peer Review of a recent study about Google click-through rates prepared by Catalyst; below is my review. 

How User Intent Impacts Google CTRs: #CatalystCTRStudy

I am going to assume that Catalyst made every attempt to be very thorough and it is obvious that they have put a great deal of effort into their study, so I am looking at this as an opportunity to provide constructive criticism rather than try to validate or invalidate their findings; I do not have access to the data used and my own data does not include very many Consumer Packaged Good (CPG) brand websites, so it seems that my own independent research would be like comparing apples to oranges.